As August 24, approaches, the thrill for the Tusker Lite Mt. Rwenzori Marathon is reaching new heights, with operating fans and journey seekers from across the globe gearing up for the extremely anticipated occasion.
In April, three of the Tusker Lite Mt. Rwenzori Marathon programs obtained certification from World Athletics.
Runners will now race on a globally licensed race course that’s attracting elite athletes and fans from around the globe, establishing itself as a very international occasion.
With contributors hailing from 24 international locations up to now, the marathon’s attain extends far past the borders of Uganda.
This 12 months, the marathon has eight ambassadors based mostly in Qatar and UAE selling the marathon to a Center Jap and international viewers.
In response to the marathon organisers, the influencers are model ambassadors for Asics, Nike and Adidas, and signify the manufacturers within the Center East. The eight influencers might be touring to Uganda for the marathon in August and are appearing as ambassadors to open the door for extra tourism from the Center Jap area to the Pearl of Africa.
With direct flights from each Dubai and Doha, the potential for journey tourism from the fitness-crazed international locations is anticipated to be massive and rising.
In addition to that, the Tusker Lite Mt. Rwenzori Marathon has been featured in quite a few airline magazines throughout East Africa, together with Kenya Airways, Uganda Airways and SA Airlink inflight magazines.
Amos Wekesa, Tusker Lite Mt Rwenzori Marathon group, says these publications have supplied readers with complete backgrounds on the marathon, its significance, and the breathtaking routes contributors will expertise.
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“The worldwide attain of the Tusker Lite Mt. Rwenzori Marathon has been phenomenal. Marathons in different international locations, just like the Berlin or Tokyo Marathons, are massive tourism boosts that carry tens of 1000’s of individuals and their journey budgets to their respective international locations. From day one, it has been our ambition to do the identical for Kasese and Uganda. Our marathon is already placing Uganda on the map and is inspiring a brand new kind of tourism for the nation targeted on health, nature, and group,” Wekesa says.
“We’re proud to say that now we have runners signed up from South Africa, Cameroon, Canada, France, Guatemala, India, Italy, Kenya, Latvia, Lebanon, Namibia, Nigeria, Qatar, Rwanda, Singapore, Spain, Tanzania, Ukraine, UAE, UK, USA, Yemen, and Zimbabwe for this 12 months’s Tusker Lite Mt Rwenzori Marathon,” he added.
Endurance Aguti, the Mission Supervisor at UBL, famous that the affect of this marathon goes past the race itself.
“We’re greater than humbled by the numbers registering to take part this 12 months. The response has been overwhelming, and we’re excited to see how this occasion continues to develop.”
The marathon presents 4 totally different programs to cater to numerous health ranges and pursuits: a 5km enjoyable run, a 10km race, a 21km half marathon, and a 42km full marathon with three out of the 4 being licensed race routes by World Athletics.