Omius product is designed to chill marathon runners and was utilized by Sifan Hassan, Hellen Obiri and Eliud Kipchoge at Paris 2024
New Olympic ladies’s marathon champion Sifan Hassan, double Olympic gold medallist Eliud Kipchoge and bronze medallist Hellen Obiri have been seen sporting unusual headbands in the course of the Paris Olympic marathons, leaving spectators questioning what goal these uncommon items of attire served.
After all, elite athletes are not any strangers to the most recent hi-tech gear and the Olympics function a really perfect place to showcase merchandise to a worldwide viewers.
Sifan Hassan and Tigist Assefa (Getty)
Through the years Kipchoge has worn Nike’s newest footwear improvements, courting again in Rio 2016 the place he wore the primary prototypes of the Nike ‘Subsequent %’ footwear disguised as in-line merchandise. This in the end led to World Athletics ruling that each one merchandise needs to be obtainable to all athletes.
In different marathons, Kipchoge has been seen sporting stick-on tape on his legs to assist airflow.
Eliud Kipchoge (Getty)
Obiri was sporting On’s newest footwear within the ladies’s Olympic marathon, the CloudBoom LS. The LS which means LightSpray, is a singular higher created by spraying a polymer straight on to the midsole unit of the shoe to scale back weight and create a second-skin-like match.
The £330 CloudBoom LS will likely be that can be purchased later this 12 months, however a model with out the LS higher is at present on sale.
READ MORE: Greatest marathon footwear for me and ladies
The scarf each athletes wore was an OMIUS headband with 20 cooling items. The cooling items are graphite coated in a hydrophilic materials that’s stated to “optimise the uptake and evaporation of the water that powers the cooling impact”.
Hellen Obiri (Getty)
The model says the scarf must be moist earlier than use and “will cool indefinitely so long as they’re moist” – the speculation being that they act like a ‘heatsink’ seen in engineering gear.
Omius headband
You’ll be able to learn extra concerning the OMIUS headbands and gear right here.
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